“Scion United” Website Updated

 

My car's in there... Can you spot it?

 

 

Up until now, the Scion United Website has been a place for those of us that attended the event to remember how much fun we had. Videos, pictures, and other attendee centric info made up the majority of the content. But as most of you know, Scion has officially launched their “United By Individuality” campaign starting with the release of the 60 second spot in movie theaters and select shows, and now the Scion United site is full blown.

What’s interesting about the website is that a grid comprised of scenes from the event, photos of owners cars, activites, and lots more, create a pixelated screen which shows the United by Individuality commercial. Really cool. I’ve never seen anything like it before and it’s definitely something you’d expect Scion to do. 

In case you find the grid a bit overwhelming, you can also view the content from the more traditional drop down menu at the top of the screen. All of the Billboards, TV ads, Print Ads, and Screen savers are available, so check it out! Here’s a preview of what you’ll find:

Billboards:

Tokion Magazine Front Cover

Posters:

www.scion.com/scionunited

If you’re enjoying the Scion Underground Blog, why not make things easier on yourself and subscribe to the RSS feed? That way, as soon as the site is updated, you’ll be the first to know! (and as you can tell, it’s updated pretty frequently :p )

P.S. My car is on one of the posters! You might need to blow up the PDF to see it, but it’s there lol. It’s the last Black tC in the back farthest to the left, the one with the one with the ATI Gauge Pod in the dash. W00t!

~ by scionunderground on August 1, 2008.